Topics We Cover
GEroundtable reports on the generative engine era across 31 desks — the search engines, the AI platforms, the companies and chips behind them, and the topics reshaping the industry. Every desk is a live news feed; start with the explainers, then follow the daily coverage.
Search & Discovery
The engines people search with — and every change that moves rankings.
- Google — AI Overviews, AI Mode, ranking systems and Search announcements.
- Bing — Microsoft’s search engine, Copilot integration and webmaster news.
- Algorithm Updates — core updates, spam updates and ranking volatility, tracked as they roll out.
- Maps — local search, business profiles and Maps changes.
- Ads — Google Ads, AI Max and the business of paid search.
AI Assistants & Platforms
The assistants answering the world’s questions — features, pricing, outages and policy, as they happen.
- ChatGPT — OpenAI’s assistant: search, agents, ads and new capabilities.
- Gemini — Google’s assistant and model family across Search, apps and cloud.
- Claude — Anthropic’s assistant: releases, skills and enterprise moves.
- Grok — xAI’s assistant, from model launches to platform deals.
- Perplexity — the answer engine: search deals, browsers and publisher disputes.
- Meta AI — Meta’s assistant across WhatsApp, Instagram and the open-model strategy.
- Microsoft Copilot — Copilot in Windows, Office and enterprise workflows.
The Companies & the Silicon
The labs and chipmakers building the era — funding, infrastructure, models and the supply chain under them.
- OpenAI · Anthropic · Microsoft · Amazon AI · Apple AI · NVIDIA — the majors: strategy, deals, data centres and chips.
- DeepSeek · Qwen · Doubao · Kimi — China’s model labs, covered from home-region sources.
- Mistral AI — Europe’s frontier lab. ElevenLabs — voice AI, agents and audio models.
Topics & Industry
The cross-cutting stories — the disciplines, tools and business of generative AI.
- AI Models — new model releases, benchmarks and open weights.
- AI Agents — agentic systems, enterprise deployments and agent security.
- GEO/AEO — generative and answer engine optimisation: how brands get cited by AI.
- AI Coding — coding assistants, developer tools and software security.
- AI Videos — video generation models and the studios using them.
- AI Policy & Regulation — law, regulation and court fights over AI.
- Startups — funding rounds, valuations, acquisitions and IPOs in tech and AI.
Frequently Asked Questions
What does GEroundtable cover?
GEroundtable covers the generative engine era: AI search and assistants (Google AI, ChatGPT, Gemini, Claude, Perplexity), the companies and chips behind them, algorithm updates, GEO/AEO, AI agents, policy, and the startup business of AI — across 31 specialist desks.
How often is GEroundtable updated?
Throughout the day, every day. New stories are published as news breaks and are verified before publication; the homepage always shows the latest reporting first.
What is GEO?
GEO — generative engine optimisation — is the practice of getting a brand, page or publication cited and recommended by AI engines such as ChatGPT, Gemini, Perplexity and Google AI Overviews. Our explainer, What Is GEO?, sets out the discipline in full.
Which AI platforms does GEroundtable track?
All the majors and the fast movers: ChatGPT and OpenAI, Gemini and Google AI, Claude and Anthropic, Grok, Perplexity, Meta AI, Microsoft Copilot, NVIDIA, DeepSeek, Qwen, Doubao, Kimi, Mistral AI, Apple AI, Amazon AI and ElevenLabs — each with its own desk above.
How does GEroundtable verify its news?
Every story is checked against an official source or at least two independent reports before it is published, and the sources are named at the end of each article. Our editorial policy explains the standards in full.
How can I follow GEroundtable?
Follow us on X (@geroundtable), add GEroundtable as a preferred source on Google News via the badges in the footer, or subscribe for updates.